How does Groupon get feedback from merchants about which Groupons have been redeemed? Until now that has been one of the biggest process challenges amongst the Groupon services and for the most part is a manual effort.
Groupon has now introduced a solution for the Android and the iPhone platforms which will make it easy to scan in Groupon barcodes using a mobile phone camera and then have the results transferred to Groupon.
"We are excited to announce that our mobile redemption tracking apps are now available for download from Apple’s App Store or the Android Marketplace.
Our goal was to make it dead simple for merchants to redeem and track Groupons. Once the Groupons are downloaded to your phone, all you have to do is scan the barcode on each Groupon that a customer brings in, with your phone’s camera.The app will log the Groupon as redeemed and automatically update our online database. You can also use the app to track additional information such as the total amount each customer spent."
Groupon is further planning additional analysis tools for merchants:
"In addition to the new mobile tool, Groupon also says it will soon launch a merchant analytics dashboard and communications tools to help businesses stay in touch with new customers they gain through Groupon."
Related posts:
- Is Groupon Putting Too Much Pressure on its Merchants?
- Groupon’s “Shady” Methods Questioned
- SyncFu Makes Groupon-like Campaigns Possible for Any Online Store
Originally posted in German by Marcel Weiss, adapted for excitingcommerce.com by Jason Soo.
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