As shown by the "shop" approach from Lockerz, playful elements and new reward systems are gaining increasing importance in e-commerce.
Therefore, in addition to their presentation “Putting the Fun Into Functional” here is another interesting presentation from Amy Jo Kim which shows how gaming elements will increasingly penetrate into our lives (“Metagame Design: Reward Systems that Drive Engagement”)
Metagame Design
View more presentations from amyjokim.
Related posts:
- Game Mechanics: The Gameification of the Web World
- Hollrr: The Perfect Look & Feel For A Twitter For Shopping
- Game Mechanics: Putting the Fun into Functional
Originally posted in German by Jochen Krisch, adapted for excitingcommerce.com by Jason Soo.
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