A good example of the “Fourth Screen” (see interview with Nick Lansley from Tesco.com) is this specialized end user device from France.
As TechCrunch Europe reports, the French firm Unowhy is offering a tablet device called QooQ which is optimized for use in the kitchen. Users can use the device to call up recipes, learn to cook or shop for groceries.
The operating system is perfectly adapted for the device and for the content, bringing some interesting applications such as a cooking planner, a shopping list maker etc. It can act as a radio, offers other Internet widgets and can be used as a digital photo frame."
The operating system Chrome OS, announced last week by Google, is perfectly matched to this sort of device as it only needs an internet connection to function.
Such tablets are still fairly price intensive. QooQ starts at 349 euro. For 12.95 euro per month, you can get online access to videos and recipes. At the moment, the content for QooQ is only available in French.
Related posts:
- Nick Lansley of Tesco.com Speaks on “APIs and the 4th Screen”
- Tesco API: Playing Safe with OAuth
- Online Supermarket LeShop.ch Targets Revenues of $118 Million
Originally posted in German by Marcel Weiss, adapted for excitingcommerce.com by Jason Soo.



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