Payvment Offers Open Shopping Cart Network for Facebook

The startup company Payvment offers online shopping cart technologies and makes use of PayPal’s new platform to implement the transaction. With Payvment’s Facebook app, anyone can directly open up an e-commerce storefront on Facebook.

What is interesting is that the Payvment solution makes the shopping cart universal across the Payvment network:

"Payvment’s shopping cart is also integrated with any other shop using its application. So if you put a shirt from store “x” in your cart and also placed a shirt from store “y” in the cart, both would show up on either retail site. Basically, Payvment creates a unified shopping cart across Facebook for buyers."

The bigger the Payvment network becomes, the more compelling it will be for e-retailers to use the network. Especially for smaller merchants, integrating Payvment’s e-commerce solution on Facebook might become attractive.
Payvment offers their shopping cart technology as a free web service. The only incurred costs are the PayPal fees. Currently the Payvment technology is only for use in the US.

Some first experiences with the Payvment Facebook storefront from a user are mentioned here.

Related posts:

• PayPal X: PayPal Launches Platform For Third Party Apps
• Paypal X: The Universal Shopping Cart Inches Nearer
• The Shopping System of the Future – Starring: Google, Paypal and Amazon

Originally posted in German by Marcel Weiss, adapted for excitingcommerce.com by Jason Soo.