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« Traffic Analysis: Fashion Shops Benefitting from Social Networks | Main | Amazon: 22 Widgets – But Where's the Fun? »

French Online Travel Club Voyageprive Broke Even in 2007

The French private shopping club specializing in travel deals, Voyageprive, is producing some impressive revenue figures.  In an interview with JournalDuNet (FR/EN), club founder Denis Philipon former CEO of Lastminute.com in France reveals some details:

“2007 was a very good year for Voyageprive.  We reached revenues of 25 million Euros, which is a 200 percent increase from the previous year. 

We were able to sell 65,000 travel packages with an average cost per travel at approximately 700 Euros

We are already profitable since the end of 2007 and can now enjoy a net profit of 300,000 Euros.” [Ann: 1 EUR = $1.57]

According to Philipon, Voyageprive profits from the shopping club’s two track product lines (FR/EN):

“We are resellers as well as producers.  Voyageprive works with 50 tour operators, 300 hotels in France and 300 hotels in Europe and abroad.  This represents about 50 percent of our offerings.  The other 50 percent are products that we develop ourselves

As reseller we earn 13 to 14 percent commission on sales.  In parallel, as a producer of travel packages we earn commissions in the order of 20%.”

Voyageprive had at first set the 2008 revenue target at 45 million Euros.  Now Philipon targets a revenue of 51 million Euros (FR/EN):

“Our target is to become the leading European private sales club for travel.  In August we are launching in Spain and then later in Italy.  We project for 2009 to launch in Germany, the UK, Poland, Hungary, Russia and perhaps also Turkey.”

Already today, Voyageprive claims over 2 million members in total.  Demographic data on the user base is available from Wordlist (PDF in French).  Revenue figures from 2005 and 2006 are reported by JournalDuNet.

Originally posted in German by Stephan Randler, translated by Jason Soo.

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