In Facebook: Social Commerce is the New Black

Will Slide and RockYou someday follow the footsteps of Amazon and eBay?  The challenge seems to be obvious:

"Social commerce is where (the business is) headed. Companies that have mined enough social graph data and can combine shopping to it--whoever figures that out, they will be set."

"Social Commerce is the New Black", according to Dave McClure (“Master of 500 Hats”).  In response to the question why Facebook, Slide, Ning and the flood of "Toy Apps" are worth billions he writes:

"Well if they're worth anywhere near that much, it's not obvious 100M+ widgets, walls, & installs are what generates revenue... however, it MAY be because of the social graph data-mined from those users & apps & widgets, and what that means for the future of Social Commerce.”

Here you can read it his way

Originally posted in German by Jochen Krisch, translated by Jason Soo.